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Q. What is Multiple Client Usage?
A. When
more than one party pays for the rights to
use the photography, it
is called multi-client usage.
For example, architects often
split the cost of a
shoot with the contractor or other parties
involved
in construction. Fees in this situation will be greater
due to the increase in usage. However, each party will
still realize
a savings relative to the prospect of paying
for photography on
their own.
Q. Who can use the images in a Multiple Client
arrangement?
A. The photographs can be used by those licensed in
the
agreement. If a number of commissioning clients
share in the cost
of an assignment,
each party considers their specific needs, receives a copy of the
agreement, and signs the agreement before work begins.
There
is a pamphlet put out by ASMP,
American Society of Media Photographers,
that addresses many of the issues involved in
getting the
job
done. It
is call “Working with an
Architectural Photographer”.
I would
be glad to send you a copy, or you can contact them directly as
follows:
Ph: 215-451-2767
Fax: 215-451-0880
Email: info@asmp.org
Web: www.asmp.org
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